Paul’s post secondary creative education starts before computers where used as graphic tools. The word “Website” didn’t exist. Paul started building websites in the 1990’s for fun prior to being formally educated in webdesign as part of ongoing graphic design coursework. No one really saw the use of having a website back then. Since then, things have changed. Paul’s formal education taught him to use design rules to lead the viewer’s eye from start to finish. His use of colour, balance, font and space helps organize business concepts, content and call to action and this in turn helps businesses achieve their goals.